In our business class this week, we're learning about writing positive and neutral letters, even when they may contain negative information. One of our assignments is to respond to an empty threat or why even making such threats is ineffective in business (when filing a claim, for example). One reason I can think of is that it puts the client (business) on the defensive, thereby ending any relationship between the customer and the business. When I worked for CVS, we had to deal with customers threatening to report us to CVS Headquarters because we weren't able to honor a demand of theirs at some point.
We also have to write a letter of refusal to someone applying for credit, doing so in a way that would gain and keep that potential customer. But it's not the regular letter for refusal of credit for someone whose credit is not up to standard; it is for an individual who doesn't have many liabilities and few assets. This individual is the one who hasn't really had a chance to build up a credit history (his parents paid for his college education, so there's no way to really track a repayment history).
Another really exciting assignment for me this week is to create my own PowerPoint slides. Prof. Boniglio is really preparing us for the real world in this way. As business people we may, at some point in our career, be asked to put together a PowerPoint demonstration for the company and the client we're trying to lure in.
Wednesday, January 30, 2008
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